Vardon Flyer

(2020)

Golf training center

Location

Toronto, Canada

Industry

Hospitality & Leisure

My role

Art Direction Logo Design Visual Identity

Challenge

I collaborated with Emanuele Ricci to develop a brand identity for Vardon Flyer—a Toronto-based golf training center and leisure facility. Our challenge was to create a brand that captures its distinctive essence and inspires golfers of all levels, from seasoned players to new generations.

Solution

We worked closely with the Vardon Flyer owner to create a bold new logo and visual identity that was a timeless celebration of golfing excellence, by taking inspiration from American vintage sporting aesthetics and the graphic detailing of the famous Vardon Ball. Paired with a bold, athletic font, the premium color palette of red, black, gold, and cream seamlessly blends sporting heritage with timeless golfing passion.

Vardon Flyer

(2020)

Golf training center

Location

Toronto, Canada

Industry

Hospitality & Leisure

My role

Art Direction Logo Design Visual Identity

Challenge

I collaborated with Emanuele Ricci to develop a brand identity for Vardon Flyer—a Toronto-based golf training center and leisure facility. Our challenge was to create a brand that captures its distinctive essence and inspires golfers of all levels, from seasoned players to new generations.

Solution

We worked closely with the Vardon Flyer owner to create a bold new logo and visual identity that was a timeless celebration of golfing excellence, by taking inspiration from American vintage sporting aesthetics and the graphic detailing of the famous Vardon Ball. Paired with a bold, athletic font, the premium color palette of red, black, gold, and cream seamlessly blends sporting heritage with timeless golfing passion.

Vardon Flyer

(2020)

Golf training center

Location

Toronto, Canada

Industry

Hospitality & Leisure

My role

Art Direction Logo Design Visual Identity

Challenge

I collaborated with Emanuele Ricci to develop a brand identity for Vardon Flyer—a Toronto-based golf training center and leisure facility. Our challenge was to create a brand that captures its distinctive essence and inspires golfers of all levels, from seasoned players to new generations.

Solution

We worked closely with the Vardon Flyer owner to create a bold new logo and visual identity that was a timeless celebration of golfing excellence, by taking inspiration from American vintage sporting aesthetics and the graphic detailing of the famous Vardon Ball. Paired with a bold, athletic font, the premium color palette of red, black, gold, and cream seamlessly blends sporting heritage with timeless golfing passion.